Baby brand launched exclusive affiliate programme with Affiliate Window

Baby brand launched exclusive affiliate programme with Affiliate Window

Mamas & Papas, the leading UK baby brand, has partnered exclusively with Affiliate Window for the launch of their affiliate programme.

To celebrate their launch, Mamas and Papas are introducing a highly competitive and strategic commission structure specifically targeted towards new customer engagement. The compensation scheme offers up to 8% commission through 1 February 2011, after which the commission will revert to up to 7% for the life of the programme.

Baby brand adds to affiliate channel

Richard Plumridge, head of key accounts at Affiliate Window, commented: “Affiliates will be delighted to see Mamas & Papas entering the channel for the first time. The brand is synonymous with quality and there have been no shortage of affiliates, especially parenting blogs and niche websites, keen to profile their products. We are thrilled to welcome Mamas and Papas to our ever expanding portfolio of brands.”

Mamas & Papas e-commerce manager, Alison Hartley, added: “We are committed to offering quality and value for everyone and working with Affiliate Window gives us the perfect opportunity to introduce new customers to our innovative iconic products. We are really excited to launch with such a great opening offer across are whole product range from clothing to cots and our award-winning pushchairs.”