New exclusive e-commerce marketing agreement signed just in time for Christmas

New exclusive e-commerce marketing agreement signed just in time for Christmas

Specialist greeting card retailer Clintons has exclusively appointed performance network Affiliate Window for the launch of its first ever affiliate programme.

Through the partnership with Affiliate Window, a core focus for the programme will be to drive traffic to the newly launched personalisation site, while highlighting innovative new product launches. This includes its exclusively owned celebrity ‘fastcard’ vouchers, where customers can send celebrity video greetings, as well as take advantage of special offers on a range of experience days.

Capitalising on online redesign

Brett Smith, commercial director for Clintons, said: “Clintons is pleased to be exclusively launching our affiliate programme with market leaders, Affiliate Window. We anticipate a steady increase in online traffic and sales to our newly re-launched website. Clintons is a recognised and respected brand, and with the support and expertise of Affiliate Window, we look forward to growing our online presence and establishing strong partnerships with key publishers.”

Clintons was experiencing a hefty 75% increase in conversion rates compared to the same time last year, according to the marketing provider. The programme offers competitive commission payouts and in celebration of the launch, Clintons is also offering free UK delivery through Christmas 2011.