New event to showcase wearable technology
By Retail Technology | Wednesday February 12 2014 | UPDATED 21.09.20
London is set to play host to the fast emerging area of development with Europe's biggest wearable technology event
The wearable technology market is set to be worth $19 billion by 2018 by some estimates and, for both consumers and businesses alike, it presents an opportunity to personalise technology in a way that was previously not possible.
As a result The Wearable Technology Show, taking place on 18 and 19 March 2014 at the Olympia Conference Centre, London, will be the first and biggest show to take place in the UK, featuring the largest wearable exhibition in Europe.
The show will provide access to a host of products on the showfloor and live product demos where, for the first time, established companies like Samsung, Misfit Wearables, Basis, Glass Up, Narrative, Movea and Fitbit will showcase their latest technologies. A number of entrepreneurs and developers will also be demoing or launching new products including UK start-up SmartLife, which will have a number of new announcements in the sports and wellbeing field.
Wide-ranging industry applications
HZO will be showcasing waterproofing technology and Sunfriend will be launching a new wristband at the show that tracks daily vitamin D intake and heightens awareness of skin cancer. Another exhibitor, Sunnycam, will be demonstrating its updated product range of head mounted videos. And the show will give attendees the chance to get hands on with Google Glass, perhaps the most talked-about wearable device of the moment.
The centrepiece of show will be its conference programme, featuring over 70 speakers and more than 50 seminar tracks covering wearable innovation, sensor technology, fitness & wellbeing, digital healthcare, smart textiles, enterprise machine-to-machine (M2M) and 'Internet of Everything' (IoE) applications and the connected car. The two-days event has been designed to attract key decision makers, start ups, venture firms and many other delegates eager to learn more about the latest in wearables.
The conference programme will give anyone attending the latest on wearable technology; explaining the latest thinking, debunking some of the myths, and giving delegates a unique insight into where the current and future opportunities lie. Most importantly it has been designed to enable delegates to see what works commercially.
Distinguished speaker line-up
It includes one-to-one interviews, varied panel discussions and some of the leading thinkers on every aspect of wearable technology, including Sonny Vu, chief executive of Misfit; Dave Evans, chief futurist for Cisco, and Dan Cui of augmented reality (AR) specialist Vuzix. Paul Litchfield, head of the Advanced Concepts division of Reebok will also be speaking and Steve Brown, chief futurist at Intel will keynote the event. Delegates will also hear from smart watch firms, some of the leading lights in wristband technology, smart textiles and sensors.
The packed event agenda will also stage a developer hackfest and a business Start-Up Summit offering young companies an opportunity to pitch their businesses in front of venture capitalists and the press, to win £5,000 in association with The Technology Strategy Board. Alongside the event, The Wearable Awards will recognise the best innovations and leading products from around the globe with an exclusive networking evening on the 18 March.
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