Multi-brand house and womenswear concession retailer delivers its customer experience by integrating new order management system into supply chain
Jacques Vert Group is using a new order management system (OMS) to provide real-time integrated supply chain and merchandising information to support its evolution from a concession only store-based business to an omnichannel retailer.
The retailer wanted to harmonise inventory, ensure availability and deliver on its brand promise to both trade and a growing number of direct customers on an international scale.
It decided to use its incumbent Merret
supply chain platform from Retail Assist that provides the retailer’s product lifecycle management (PLM) and buying functionality and the merchandising and warehousing system for logistics.
Taking a modular approach
A new e-commerce platform from Demandware
was also selected for its ability to scale and manage the challenges of cross-border direct retailing, which was implemented by IT consultancy Tryzens
It became clear an OMS platform was needed to provide crucial middleware between these systems. Integrated to receive the basic stock-keeping unit (SKU) information from Merret, the OMS from MNP
further augments product information, manages the local inventory and presents this to all direct sales channels.
Receiving orders from nine concurrent websites, the OMS allocates inventory in real time to ensure customer expectations are managed. A Sunderland-based customer service team uses the OMS to provide order taking and customer services for all channels.
Jacques Vert Group operates in over 470 outlets in the UK, Europe and Canada and has nine brands, including Windsmoor, Kaliko, Jacques Vert, Precis Petite, Planet, Minuet Petite, Alexon, Eastex and Dash.