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Bleep EPoS as seen at the London 2012 Olympics

UK EPoS supports 2014 World Cup merchandise sales

By Retail Technology | Monday June 23 2014

Touchscreen Electronic Point-of-Sale (EPoS) manufacturer Bleep UK is supplying over 500 terminals to merchandise retailers in Brazil

Official merchandise retail stores at the World Cup tournament in Brazil have been supplied with over 500 touchscreen EPoS terminals. 

The all-in-one technology was rolled out by Bleep UK at stores across all 12 venues across the country, in and around the new or redeveloped stadia which are split across two time zones. 

These stores sell official and licensed goods, such as official match jerseys, clothing, scarves and footballs to an estimated 600,000 visitors.

Each terminal features a built-in thermal receipt printer, laser scanner, integrated barcode scanning and customer display. 

Previous sporting merchandising wins

This project follows on from previous installs at the London 2012 Olympic Games, The Rugby League World Cup and the ICC Champions Trophy.

During the London 2012 Olympics, Bleep equipped 107 official merchandise stores and kiosks in 30 locations with over 1,000 terminals. Earlier that year, the company also provided its touchscreen EPoS system to Salford City Reds rugby league club.

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