Health supplements retailer Holland & Barrett has rolled out a new publishing platform for retail across its UK and Ireland stores
The company is using the Lexmark Publishing Platform for Retail to print centrally generated store specific shelf signs based on availability of stock on hand, thus eliminating waste and reducing time spent sorting signs.
Alongside this, the new solution also automatically creates content for printed signs, electronic shelf labels and digital screens.
The software can be accessed from the till point or back office PC and allows the store manager to pick and print their own signs from live and accurate data.
“Store colleagues find the system easy to use and really like the ease with which they can create signs, print extra copies if required and now also receive a full colour promotional point of sale,” said Colin Field, project manager for Holland & Barrett