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Bicafé brews up sales with new field service software

By Retail Technology | Monday January 22 2018

Coffee capsules brand Bicafé has improved customer service and boosted sales performance with new field service software

The ZetesAres software provided a powerful product catalogue that facilitated order intake as customers were able to easily consult the entire product offering on a tablet, while sales teams have real-time access to critical customer and promotion data. 

The software was rolled out in six months and in less than one year, Bicafé already saw their sales rise, in addition to improvements in productivity, customer services, and an overall reduction in errors and administrative work. 

Major benefits 

In less than a year, Bicafé already noticed major benefits including more customer engagement and sales via an attractive, up-to-date product catalogue; less administrative work and errors and the assurance that customer information is always up-to-date and readily available. 

“The dynamic product catalogue sets ZetesAres apart from the competition, as it allows presenting our entire product offer in an attractive way. Plus, we can easily update information and ensure we always have the latest info,” said Jorge Ribeiro, Bicafé IT Manager. 


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