Gymshark adds payments option
By Retail Technology | Thursday February 7 2019
Fitness clothing retailer Gymshark has added new pay later payments technology to its customer offering
The company has launched Klarna’s Pay later service in the UK, Sweden, Norway, Finland and Denmark.
Gymshark shoppers can now try items on at home, keeping only what they love, before parting with a single penny.
Activewear now accounts for almost a quarter of all apparel sales globally according to the NDP group.
Niran Chana, trading director at Gymshark, said: “Introducing Klarna’s Pay later feature is a natural next step for us to make sure we give our community the best possible shopping experience. We want to make shopping with us easy, and that’s exactly what Klarna helps us do.”
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