Motoring and cycling products and services retailer Halfords has launched a new digital product that enables customers to place both physical and digital gift cards in an Apple Wallet
The company has teamed up with Stored Value Solutions (SVS
) for the new innovation.
Once uploaded to their Apple Wallet, there will be no risk of a gift card sitting at the bottom of a drawer, forgotten about and unused.
And if customers receive several gift cards – physical and e-cards – the customer can put them together in the single mobile wallet, ready for use at any time in-store.
Scott Stone, head of Halfords
for Business, said: “We are committed to investing in IT and the work we have done in recent years has already given us a strong platform for improving customer experience. From our in-store software and tablets, to our new car parts database and the provisioning of gift cards into a mobile wallets we are focused on moving forward and developing excellent in-store and online experiences for our customers.”