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La Sportiva sees revenue climb with ecommerce platform

By Retail Technology | Monday February 17 2020

Mountain clothing and footwear retailer La Sportiva has seen monthly revenue grow 15% after migrating to a new ecommerce commerce platform

La Sportiva previously had a website that was content-rich and ranked well, with 140,000 monthly sessions. However, what it needed was an ecommerce platform that could launch quickly to build upon its rising global reputation and make it easier for its international customers to purchase online.

The retailer investigated a number of companies and spoke to lots of agencies before deciding on the Kooomo SaaS cloud platform because of its speed to market. In addition, without the need to spend on IT infrastructure, as it is truly an out-of-the-box solution, they were able to dramatically reduce the launch costs.

La Sportiva ecommerce manager, Francesco Trenti said: “Thanks to a highly successful SEO and migration strategy we were live within four weeks and began delivering a great user experience from day one.

“Kooomo has helped us increase our brand awareness with site visits growing every month. Compared to the same month last year, organic traffic has increased by over 500% from Germany and 120% from France. Since going live, we have already shipped to approximately 50 countries from Sweden to Slovakia, Iceland and Australia.”

 

 

 

 

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