Encuentro Moda adds RFID platform
Spanish womenswear brand and retailer Encuentro Moda has added a new platform for RFID applications
Encuentro Moda source tags all its garments with RFID labels, which allows full traceability and stock visibility throughout the supply chain.
Gonzalo de Lorenzo, CEO of Encuentro Moda, said: “As a brand with a limited digital presence just a few years ago, we have worked very hard as a company to become a major omnichannel player in the field of womenswear and accessories. To achieve a leading position we need to be at the vanguard of adopting game-changing technologies, such as RFID. This allows us to be absolutely certain of our stock levels, track all products right from the source of production and never miss a sale.”
Encuentro Moda has established a closed loop between ERP, POS and !D Cloud RFID inventory management solutions. This connectivity allows seamless data transfer and provides extremely accurate real-time business information. With the resulting ability to track stock levels in real time, the online store now not only reflects warehouse levels but all in-store stock too. This is crucial for successful implementation of omnichannel services like ship-from-store, Click & Collect (BOPIS) and Click & Reserve.