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Marston’s orders training app

By Retail Technology | Friday April 30 2021 | UPDATED 28.04.21

Brewer and pub chain Marston’s is rolling out a digital training app to mark pubs reopening

The new app, called Marston’s Skills, has been created with Attensi to help transform the way employees and pub retail partners engage with learning and career development.

Through the app, each player is greeted by 3D avatar team members that introduce them to a series of mini games and challenges to complete, all of which are based on real-life pub scenarios.

The interactive mobile-first app combines gamification through a 3D virtual world with the science behind tried and tested learning methods, driving high engagement to ensure it delivers successful learnings.

Marston’s HR director, Liam Powell, said: “The partnership with Attensi demonstrates our determination to invest in and grow our people and our business. As we move forward as a focused pub company, we see this platform being an absolute game changer to helping our teams grow their knowledge, experience and careers with us.”

 

 

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