Retail Technology
| Log in | Subscribe



Subscribe | Log in
Retail Technology
Subscribe

Hunter reduces chargeback rates by 90%

By Retail Technology | Thursday May 6 2021 | UPDATED 06.05.21

Footwear brand and retailer Hunter has reduced chargeback rates by 90% with the support of a new payments platform

Like almost all retailers in 2020, Hunter saw a significant increase in online orders as stores were forced to close due to COVID-19 and, as in-store retail had to move swiftly online, the chargeback risk to businesses grew and online fraud increased markedly.

Using Adyen’s risk engine, Hunter was able to reduce its global chargeback rates from 2% to 0.2% while keeping authorisation rates high. At the same time, Hunter was able to streamline its manual processes, such as blocking IPs and email addresses, by making use of Adyen’s data tools to automate the bulk of the workload. This has resulted in a more strategic approach to payments overall.

“Adyen has made a significant difference for us. We’ve gone from having to manually review literally thousands of transactions during peak periods, to a process that is much more dynamic and less labour intensive”, Bryony Longden, senior ecommerce manager at Hunter said.

Related items

Dubarry steps up online

By Retail Technology | Retail Technology

Crocs gets tech upgrade

By Retail Technology | Retail Technology

Zumnorde plans digital store revamp

By Retail Technology | Retail Technology

Minelli steps into omnichannel

By Retail Technology | Retail Technology

Crocs add sales bite with digital customiser

By Retail Technology | Retail Technology

Fabi Boutique sales soar with new ecommerce platform

By Retail Technology | Retail Technology

N Brown gets personal for growth

By Retail Technology | Retail Technology

ALDO to create perfect fit for millennials

By Retail Technology | Retail Technology

Dr. Martens increases digital sales by 67%

By Retail Technology | Retail Technology

Skechers modernises POS

By Retail Technology | Retail Technology