Jempsons installs ESL

Independent retailer Jempsons has installed electronic shelf labelling (ESL) at its UK convenience stores across East Sussex

Managing more than 25,000 price tags across five locations with one central price system, the Panasonic ESL solution has eliminated human error and made an 80% time saving on label updates.

The family-owned business was struggling with the timely update of pricing at its range of supermarkets, cafes, post offices, petrol stations and pharmacies.

Jempsons relied on staff members to update the price labels in-store every three weeks, with up to 4500 SKUs in each store. The night before prices were set to change, all price labels would be removed from the shelves and then updated the next morning – taking some time and creating potential for human error with discrepancies between the paper labels and the till prices.

Price management

The Panasonic ESL system links into Jempsons’ core price management system and is centrally controlled. By changing the price on the master list, electronic shelf labels throughout the stores are automatically updated. The result is a 100% reduction of errors and an 80% time saving on price updates.

“The result has undoubtedly been a labour and cost-saving for the business,” said Stephen Jempsons, MD at Jempsons.