Puma enhances post-sale experience

Sportswear giant Puma has enhanced its customers’ post-purchase experience with a new partnership

Puma will be using parcelLab’s service to provide their customer with branded, personalised, and transparent communications.

This partnership will be pivotal in advancing Puma’s ambition of a more direct and digitally enabled strategy – helping to fuel Puma’s rapid growth.

Colette Hilton, head of retail and ecommerce at Puma, said: “This partnership with parcelLab allows us to further refine our already industry leading digital offering and provide our customers with the most innovative online shopping experience”.