JD Sports makes charitable addition

Sports fashion retailer JD Sports has added the ability for customers to make charitable donations on its payment terminals

This launch is another step in the partnership between Worldline and JD Group, as the retail group deploys the additional charitable donations service provided by the payments solutions provider and fintech charity Pennies.

Currently, the product runs across 151 locations and will be fully implemented in Q3 to circa 679 stores in the UK, across JD Group including Tessuti, Size, Scotts, Go Outdoors, Black and Millets fascia.

JD customers, when tapping or inserting their card on the payment terminal in JD Group stores, will be prompted by the application, asking if they would like to top-up their purchase by 20p for charity.

This solution is entirely digitally driven and once donations have been collected, Pennies grants the majority of funds to the merchant’s nominated charity partner – in this instance, the JD Foundation.