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Walmart launches virtual shopping experience

By Retail Technology | Friday May 31 2024 | UPDATED 30.05.24

Retail giant Walmart has launched a virtual shopping platform called Walmart Realm

Similar to other immersive shopping environments created by retailers it will allow consumers to browses and purchase items within a virtual world.

The shopping experience – developed by Emperia - has three sections entitled  Y’allternative, Go Chromatic and So Jelly and includes gaming areas where exclusive prizes can be won.

 

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