Retail Technology
| Log in | Subscribe



Subscribe | Log in
Retail Technology
Subscribe

Coach rides into the metaverse

By Retail Technology | Tuesday September 17 2024 | UPDATED 19.09.24

Luxury brand Coach is the latest company to enter the Roblox metaverse in partnership with Zepeto social avatar app

The Coach offering includes the Fashion Klosette and Fashion Famous 2 runway games played with virtual character Imma.

Coach global CMO and chief growth officer, Sandeep Seth, said: “Entering immersive platforms with 'Find Your Courage' represents an exciting moment for Coach, marking our innovative leap into connecting with a younger, digital-first audience.”

Related items

Shopify teams with Roblox

By Retail Technology | Retail Technology

Walmart adds virtual dorms

By Retail Technology | Retail Technology

StockX launches Apple Vision app

By Retail Technology | Retail Technology

Mango enters the metaverse

By Retail Technology | Retail Technology

amika enters the metaverse

By Retail Technology | Retail Technology

Reebok enters the metaverse

By Retail Technology | Retail Technology

Macy’s enters the metaverse

By Retail Technology | Retail Technology

Diesel in metaverse move

By Retail Technology | Retail Technology

Louis Vuitton launches digital collectibles

By Retail Technology | Retail Technology

Elizabeth Arden enters the metaverse

By Retail Technology | Retail Technology