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Tasty logistics upgrade for Europastry

By Retail Technology | Friday January 17 2025 | UPDATED 16.01.25

Frozen bakery products company Europastry is evolving its supply processes and optimising logistics operations with a new partnership

Europastry has selected Blue Yonder’s transportation management solutions deployed by BlueGistics to enhance its logistics which serve an ever-growing distribution network spanning more than 80 countries.

Europastry sought to increase efficiency in its transportation processes, reduce costs, and continue delivering its wide range of bakery products efficiently.

Blue Yonder’s transportation management solutions provide Europastry a comprehensive offering with real-time visibility into transportation operations, enabling the company to better plan and execute its deliveries. The solutions integrate advanced analytics and machine learning to optimise routes, reduce transit times, and enhance overall efficiency.

Andreu Venteo Casas, global supply chain director, Europastry, said: “With Blue Yonder’s transportation management solutions, we will be able to streamline our logistics operations, ensuring that our products are delivered quickly and sustainably. This is a significant step towards optimising our supply chain and reducing operational costs.”

 

 

 

 

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