Hibbett launches kids app and site

Sportswear fashion retailer Hibbett has launched a new ecommerce website and app dedicated to selling kids products

The new kidshibbitt.com site have been designed with an easy-to-navigate, expanded selection of children’s footwear, apparel, and accessories.

“We’re expanding our digital footprint to better serve today’s busy families and offering a more convenient, seamless, curated shopping experience from the nursery years through the teen stage,” said Bill Quinn, CIO, Hibbett. “We’ve built a thriving and successful kids business and in our next phase with Hibbett Kids, we will continue to engage with parents and caregivers in a more personalised way.”

The new Hibbett Kids experience was designed with families ‘front and centre’ to enjoy shopping for everyday essentials and trending looks for their children.

Shoppers can filter their searches by new arrivals, gender, size, colour, brand, price, clothing or shoe type, trend and more.