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Greene King gets greener

By Retail Technology | Monday September 22 2025 | UPDATED 21.09.25

Greene King, the UK’s leading pub company and brewer, has announced a series of sustainability achievements resulting from their long-standing partnership with GXO Logistics

Since 2019, GXO and Greene King have reduced carbon intensity (gCO2e/km), thanks to a combination of technology and behavioural change. Key initiatives include:

A structured driver performance management system, which improved fuel efficiency (MPG) by over 10% in 2024 alone.

Investment in Eco Drive hydro-electric refrigeration technology, reducing fuel use by 2–4% since 2022.

Over the last 3 years, the companies have installed strip and air curtains in refrigerated trailers, cutting energy consumption by up to 50% during deliveries.

biodiesel 


The companies have also trialled biodiesel, HVO, and electric vehicles – including using waste oil from pubs to power vehicles – which can potentially reduce emissions by up to 90% compared to diesel.

Vance Fairman-Smith, group supply chain director, Greene King, said: “Our ongoing partnership with GXO is enabling us to drive forward best practices and innovation and adopt a range of environmentally responsible operational measures. By leveraging innovation, technology and best practice to reduce inefficiency and waste within the supply chain, the partnership has enabled us to make progress towards our sustainability targets and create more sustainable supply chain.  This is good for our teams, communities, and customers.”

 

 

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