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Dollar General latest to add AI exec

By Retail Technology | Thursday November 6 2025 | UPDATED 05.11.25

Dollar General has announced the appointment of Travis Nixon to the newly-established position of senior vice president of artificial intelligence (AI) optimization

Nixon will lead Dollar General’s business process management initiatives, applying AI to identify and drive chainwide optimisation opportunities in areas such as merchandising, supply chain and store operations.

“At a time when our customers rely on us more than ever, we're excited to welcome Travis and his transformative AI leadership to streamline operations and enhance the experience for Dollar General employees and customers,” shared Steve Deckard, Dollar General’s executive vice president of strategy and development.

Nixon joins Dollar General with over a decade of experience in AI and machine learning, most recently serving as head of AI for Dropbox’s Security Division

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