Morrisons expands key IT partnership

UK supermarket Morrisons has expanded its digital transformation partnership withTata Consultancy Services (TCS)

As part of this agreement, TCS will help align operations across key business functions including retail, ecommerce, and marketing, increase efficiency, and accelerate Morrisons’ digital transformation.

The engagement is focused on helping Morrisons advance its strategic priorities by enhancing operational efficiency, transforming its loyalty programme, improving customer experience, and capturing greater market share.

TCS will support this effort by delivering end-to-end engineering services—application design development, testing, and maintenance services, modernising the legacy platforms, and embedding AI-powered solutions to improve service outcomes. 

TCS will also set up an automation factory and a Business Intelligent Command Centre (BICC) to enable a 360-degree operation view, proactive issue resolution, and more data-driven decision-making. These changes are designed to not only reduce service disruptions, manual interventions, and response time, but also deliver more consistent and engaging customer experience for shoppers. Further, TCS will be responsible for transforming the digital platforms in the areas of loyalty, marketing, ecommerce, and retail for Morrisons.

Stuart O’Hara, director of IT operations at Morrisons, said: “TCS has consistently demonstrated deep domain expertise, technical capability, and a collaborative approach that aligns with our strategic vision. As we accelerate our digital transformation, we are confident that TCS’ automation-first approach and innovative operating model will help us deliver superior service quality, faster time-to-market, and meaningful value to our customers.”