Articles tagged #COOKIE
Found 3 matching articles.
#Chemist Direct
Price comparison drives Chemist Direct sales
Published 02.12.13 by Retail Technology
Online pharmacy is among retailers acquiring new customers via price comparison websites using marketing analytics technology#Cookies
The third-party cookie is dead; long live appcommerce!
Published 29.01.21 by Poq Commerce
2020 was a tumultuous year for retailers to say the least. But mobile appcommerce provider, Poq, is looking ahead to the emerging digital tracking challenges#Marketing
Embracing marketing mix modelling in the era of cookies deprecation
Published 11.04.24 by Elisa Pogliano, Hen’s Milk Principal Consultant
As the digital marketing landscape undergoes seismic shifts due to privacy updates like iOS 14 and the impending deprecation of third-party cookies, marketing consultant Elisa Pogliano examines why retailers are left grappling with the evolving challenges of attribution and analytics.