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Articles tagged #IBEACON

Found 6 matching articles.

#Bluetooth

Location-based marketing comes of age

Published 29.01.14 by Retail Technology
Bluetooth Smart - the technology behind beacons - offers the opportunity to revolutionise push marketing for retailers according to Special Interest Group
#Mobile

Convenience stores trial beacon tech

Published 20.02.14 by Retail Technology
Mobile-commerce joint venture brings Bluetooth Smart deployment to pilot with beacon provider to enable push marketing for sandwich shop chain
#Bluetooth Smart

NFC Forum and Bluetooth SIG address Bluetooth Smart

Published 26.06.14 by Retail Technology
The groups are providing guidance on using NFC for Bluetooth Low Energy (BLE) pairing, which is present in the beacon technology used by retailers
#Proximity

City of Norwich enables proximity marketing for retailers

Published 01.07.14 by Retail Technology
A government funded initiative will help the City of Norwich drive engagement on the high street through mobile connection with customers
#iBeacon

Five ways iBeacons can change retail

Published 22.11.13 by Retail Technology
Digital commerce retail expert Alex Sbardella discusses the potential for AppleĀ’s new micro-location technology to enhance the customer shopping experience in retail stores
#Networking

Internet of Everything advances on retail

Published 24.01.14 by Retail Technology
Retailers urged to embrace new network technology developments to capture more data-driven insight and create more immersive and connected customer experiences